Write a summary of this podcast. In your discussion, be sure to include the following points

A summary of this podcast.

Write a summary of this podcast.  In your discussion, be sure to include the following points
 (in any order that best suits your summary):

      How was Coca-Cola originally served?

      When Coca-Cola was created, what was their competition?

      What was the contract that Asa Candler signed and lived to regret and why?

      Why was Coke priced at 5 cents for so long?

      What were the incentives on both sides to make changes to the original contract?  In other words, how was each party better off?

      With the deal made, where does the profit go if the price goes up?

      What was the role of advertising in the advertising of Coca-Cola in this podcast?

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